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Netflix
Netflix 2021 campaing
Idea
Agency — Pixel and Pixel
Netflix asked us to create a billboard that captured the social mood of 2021.
Idea
Agency — Pixel and Pixel
Netflix asked us to create a billboard that captured the social mood of 2021.
Our take was that the year had been packed with surreal, almost unbelievable events,
particularly in the aftermath of the pandemic. That insight led us to the concept:
“Another Great Year for Fiction.”
Netflix Summer Campaign
Idea
Agency — Está Pasando
Netflix asked us for a summer out-of-home awareness campaign. We leaned into what the brand does best:
Idea
Agency — Está Pasando
Netflix asked us for a summer out-of-home awareness campaign. We leaned into what the brand does best:
connecting with people through local insights. We launched a regionally tailored wildposting campaign across
Spain, using cultural nods and messaging adapted to each area. A simple, cost-efficient execution that
generated strong social media buzz and helped strengthen love for the brand.
Netflix Jessica Jones
Idea
Agency — Está Pasando
For the Spanish launch of Jessica Jones, Netflix asked for a high-impact activation that matched the show’s tone.
Idea
Agency — Está Pasando
For the Spanish launch of Jessica Jones, Netflix asked for a high-impact activation that matched the show’s tone.
We turned the Madrid metro into the ideal stage to amplify Jessica’s voice: female, powerful, and unapologetically
in charge. Through bold, witty messaging—true to her attitude—we called on men to stop taking up so much space.
A sharp urban intervention designed to spark conversation and stay true to the character.
Netflix A Través de Mi Ventana
Idea
Agency — Pixel and Pixel
Idea
Agency — Pixel and Pixel
For the Spanish release of Through My Window, there was huge anticipation among young audiences and a strong fan-driven buzz.
Many fans were eager to take home a poster featuring the film’s leads, so we turned that insight into a street marketing activation
near the cinema hosting the premiere. We set up a giveaway spot and invited fans to pick up their posters.
The activation was a hit and sparked significant social media conversation and organic reach.
Netflix Don’t Look Up Lona
Idea
Agency — Pixel&Pixel
For the pre-launch phase of Don’t Look Up, Netflix needed a simple yet attention-grabbing out-of-home message.
Idea
Agency — Pixel&Pixel